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the 8-step category management process - for successful cm in retail and industry
4:02
YouTubeGS1 Germany GmbH
the 8-step category management process - for successful cm in retail and industry
The globally used 8-step cm process provides the strategic framework for category management and facilitates cooperation between retailers and manufacturers. It enables efficient category management through a systematic approach. After several decades of application and implementation, GS1 Germany has intensively reviewed and updated the 8-step ...
3K viewsFeb 21, 2024
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